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Most of us have likely wondered if direct mail still packs a punch in today's digital world. As I dove into the research, I uncovered some fascinating data that might just change your perspective. You might be surprised to learn that, despite the rise of online marketing, direct mail can still...
It's fascinating to explore the ongoing battle between physical mail and email for your attention. In today's fast-paced digital age, I often find myself questioning which form of communication really makes a lasting impression. While emails can flood your inbox in seconds, there's something about...
Digital marketing alone can be effective, but when I combine it with direct mail, I create a powerful strategy that really connects with my local audience. You might be surprised at how synergizing traditional and digital methods can boost your brand visibility and engagement. In this post, I'll...
You might be surprised to learn that the design of your direct mail piece plays a huge role in whether it catches your eye or lands in the trash. In this blog post, I'll share some effective strategies that can help your mail grab attention and increase your response rates. We'll explore common...